1. WE TAKE AN ACTIVE PART IN THE TRANSFORMATION OF HEALTHCARE
a. We embrace and promote a natural and holistic approach to life and healthcare
b. We participate in building a thriving community focused on natural and holistic healthcare and disease prevention
c. We stand up to defend our cause to create a safe, healthy and long life for the animals
d. We see change and progress as one of the most important parts of a healthy company culture
e. We strive to be flexible and adjust to the ever changing nature of life and the world.
2. WE VALUE AND RESPECT ALL LIFE
a. We see everything in nature as one system where each life form plays an important role.
b. We believe that humans are neither superior nor inferior to the rest of life forms on Earth.
c. We participate in improving the living conditions of animals and strive to end animal abuse and exploitation around the world.
d. We value nature and the environment as the greatest wealth of our society
e. We embrace the philosophy of living a good life where animals, family, friends and community have much greater value than material goods
f. We strive to create a balance both at work and in our personal lives through continuous personal development and learning
g. Our team members support and embrace healthy lifestyle including physical activity, healthy nutrition and spirituality.
3. WE VALUE TRUST AND INTEGRITY
a. We are truthful and honest in conducting our relationships
b. We treat others the way we would like to be treated
c. We set an example of integrity and honesty in product manufacturing and development
d. We are respectful and tolerant of other people’s differences
4. WE PROMOTE AND REPRESENT OUR COMPANY AND PRODUCTS
a. We continuously strive to improve and innovate our products and services
b. We provide our clients and customers with top quality natural supplements and products
c. Our goal is to provide excellent customer service and strive to exceed our clients’ expectations
d. We strive to be punctual, precise, innovative and responsible in achieving our set goals and targets
e. We promote and embrace the idea of diversity, equality and tolerance.